Media Relations Maven
Phone 1-405-637-6949   
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Media Relations Articles
  Margo Mateas writes the popular “Media Relations Maven” column for Tactics, the official newspaper of the Public Relations Society of America.  

Your clients expect you to develop effective story angles, craft a winning pitch and get them ink. But did you know that the new grads you hire don't have formal training in media relations? And even seasoned practitioners have never had the type of specific pitching training that the Maven offers.

Talented PR executives from Edelman Worldwide, Burson-Marsteller, Ketchum, Fleishman-Hillard, Weber Shandwick Worldwide, Ogilvy, Paine PR, Manning, Selvage & Lee,  Porter-Novelli, Hill & Knowlton, Golin Harris, Bozell Jacobs, Schwartz Communications, RBBPR, Publicis Dialog, Morningstar Communications and dozens of smaller and independent agencies have all attended the Maven's trainings to get better results for their clients.

You Should Consider Media Relations Training For Your Staff If They:
  • Want to take their skills and performance to the next level
  • Have difficulty breaking through to key editors
  • Can’t seem to get the feature coverage your clients expect
  • Have trouble scoring national press
  • Are having a difficult time finding strong new story angles
  • Don’t get good response from their email pitches
  • Are reluctant to talk to editors
  • Don’t know how to build relationships with reporters
  • Have little experience pitching

Training Your Staff Makes You Money

Why keep wasting time, money and retainer hours trying to get the coverage you need? Make sure you get your clients what they want by bringing the Maven in to train your staff. training your staff will teach them to:

  • Score feature coverage in top-tier outlets
  • Break through to national press
  • Develop strong new story angles
  • Launch successful media campaigns
  • Build relationships with important editors
  • Turn evergreen stories into ongoing coverage
  • Craft effective press releases
  • Write emails that editors respond to
  • Overcome burnout and stagnation
  • Pitch the media with confidence

Your agency will immediately start getting more press hits. Guaranteed.

Want to know how to make your agency more profitable?
Check out the Maven’s Custom Agency Management Training.

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